| Beginning Bates No. | 400111519 |
|---|---|
| Ending Bates No. | 400111563 |
| Company | British-American Tobacco Company |
| Date | 19820201 |
| Title | Benson & Hedges Special Mild - International Pack & Advertising Study - Management Summary |
| Thesaurus Terms | Advertising Advertising Campaigns Brand Image Cigarette Design Consumer Markets Corporate Marketing Strategies Market Share Marketing Conference Point of Purchase Print Advertising Tobacco Products |
| No. of Pages | 45 |