| Beginning Bates No. | 202715523 |
|---|---|
| Ending Bates No. | 202715548 |
| Company | British-American Tobacco Company |
| Date | 19930722 |
| Title | PM Pricing Action [Fax from C. Schoenbachler to U. Herter] |
| Type | Table Fax Report- Marketing |
| Authors | Schoenbachler, Carl |
| Recipient | Herter, Ulrich |
| Thesaurus Terms | Market Share Brand Image Revenue Communication Corporate Intelligence Corporate Marketing Strategies Marketing Strategy Price Elasticity Pricing Tobacco Manufacturers |
| No. of Pages | 26 |