| Beginning Bates No. | 102699347 |
|---|---|
| Ending Bates No. | 102699500 |
| Company | British-American Cosmetics Limited |
| Date | 19860523 |
| Title | Principles of Measurement of Visual Standout in Pack Design Report No RD.2039 |
| Type | Photograph Diagram Table Appendix Report- Marketing |
| Authors | FERRIS, RP MILLER, L |
| Recipient | Gilderdale, RF THOMSEN, HV de Siqueira, C. J. P. KAUSCH, E RITTERSHAUS, E NICHOLLS, RG MASSEY, SR DUNN, PJ HEARD, AL KOHNHORST, EE BINNS, R |
| Thesaurus Terms | Human Subject Marketing Strategy Market Testing Brand Image Advertising Restriction Cigarette Packaging |
| No. of Pages | 154 |