Evaluation of Consumer Reponse to an Innovative (Smokeless) Cigarette Product

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Beginning Bates No. 400189636
Ending Bates No. 400189639
Company British-American Tobacco Company
Date 19851217
Title Evaluation of Consumer Reponse to an Innovative (Smokeless) Cigarette Product
Type Diagram
Report- Marketing
Authors FERRIS, RP
Thesaurus Terms Product Liability
Price Elasticity
Low Yield Cigarette
Female
Male
Market Segmentation
Marketing Research
Smokeless Tobacco
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