| Beginning Bates No. | 500051527 |
|---|---|
| Ending Bates No. | 500051547 |
| Company | British-American Tobacco Company |
| Date | 19940301 |
| Title | How Marlboro Led the Pack |
| Thesaurus Terms | Advertising Advertising Campaigns Brand Image Brand Loyalty Corporate Intelligence Corporate Marketing Strategies |
| No. of Pages | 21 |