Guidelines for Isasco : October 1989 Ceneral 1. The central objective for Imasco is to achieve returns and sustained rates of growth in earnings and dividends which compare favourably with other leading businesses in Canada. 2. In evaluating Tmasco I strategies and plans, B.A.T Industries will apply criteria similar to those applied to the other businesses within the Croup. In particular, each of the businesses within Imasco should be operating efficiently and profitably, producing a cash flow which. after covering central overheads, interest pa7mauts and dividends, is either sufficient to fund growth at the desired rate or to give an equivalent cash surplus for investment elsewhere. Financial Guidelines 3. Dividends : Based on the present B.A.T Industries Group shareholding, the minimum dividends expected from Imasco (gross of withholding tax) are:- Year to 31st December 1989 1990 1991 1992 1993 1994 C$M 57 62 76 93 ill 128 These Guidelines are based ou Imasco achieving a minimum dividend payout of 45Z of prior year earnings. It in noted that the actual dividend declared by Imasco for 1989 (C$1.12 per share - BAT's share CL54 million) is below the target level. 4. Iteturns. and Profits , Imasco will seek to achieve an historic cost return on net assets (on a B.A.T Industries' basis) for its commercial activities in accordance with existing plans, rising from the current level of 26Z to 35% by 1994. The target for C.T. Financial will be' to achieve a sustained increase in after-tax profits of 15% p.a., with Imascols equity in the net earnings of Imseco Enterprises growing at 20% p.a. These targets will be revieved in the event that Izaaco is required to reduce its holding in C.T. Financial. S. Balance Sheet : Jaasco will continue to give a high priority to implementing measures to further strengthen its balance sheet. Strategic Priorities 6. For Tobacco, B.A.T Industries will be looking to Imperial Tobacco to, achieve at least the earnings and cash flow projected In the 1989/93 Imasco Plan, eliminating the earnings' gap through further improvements in productivity and market share and by seeking additional selective price increases. 7. There will be particular interest in the plans to increase market share, to maintain Imascols position as the lowest cost producer of quality cigarettes in Canada and to maintain competitiveness against potential competition from N) the USA. ... co U4 CC) BAT Industries document for Province of British Columbia 23 April 1999 2 B. There will also be interest in the plans for maintaining close links with Cover--t and others both in order to influence Federal and Provincial policy with regard to the taxation of cigarettes and to ensure that the Tobacco Products Control Act is not &-ended in a way which would have an adverse Impact on the performance of Imperial Tobacco. 9. For Shoppers Drug Mart, it is expected that the plans for 1990/4 Vill show trends similar to those in the previous plan with a 15% R.&. improvement in earnings based on a continuing development of the business. 10. For Peoples Drug Store, it is expected that the plans will show either a rationaUsation programe leading to a continuing business which is capable of making an adequate return to the cash flow and development of Izasco or, failing this, firm plans for divestment. U. For the UCS Croup, it in recognised that the business has a role in the development of the tobacco activities, but the plans for this operation will also be evaluated on the basis that it should also meet the criteria for a profitable self-sufficient business. 12. For Imasco USA, it is expected that the priority will be to secure significant and continued improvements through higher productivity, less waste and better margins through stom-for-store growth. It is also expected that the strategy, will be to build on the position as a strong regional network with increasing market shares rather than seeking national coverage. 13. It is also expected that further consideration will be given to the optimum future for the Fast Food Merchandisers operation. 14. With regard to Financial Services, it is expected that Imasco will have plans to improve its participation in establishing the strategic direction and development of C.T. Financial. 15. in particular, it is expected that Imasco will work with C.T. Financial to ensure that plans are developed for improving the rate of organic growth of the business through strengthening the marketing effort, making innovative and efficient use of technology and by maintaining a competitive product. range. It in also expected that there will be plans to achieve Improvements in the control and containment of costs in C. T. Financial. 16. It is expected that Inasco will continue to monitor progress relating to the Financial Services regulatory framework in Canada with a view to saximising the opportunities for extending the Group's involvement in profitable, fast-growing sectors of the market. 17. It is expected that Imasco will continue to develop both Genstar Devel"went Company and the Venture Capital business, but that rQ opportunities for early divestment will also be sought. C:) co RS/CC 10tb October 1989 co BAT Industries document for Province Of British Columbia 23 April 1999