LAL TOBACCO LM 3-23-92 :11:20.AM )VIRMING H-4- 048375967-o'.111 21 8
Henry Wong I`O.- Richard Ward
March 23, 1992
0/1 -
RE, PRO= nAwm-.q
The fallowing information is su"lied in response to VWien Becher's letter of March 5th-.
1. Amched, top 20 cigarette brands for both all Canada, and B.C. Current reWI
prim, $5-M/pack (20's), $52.9&carton, including all applicable mm
2. According to our 1986 Census, the Chinese population accounted for 13.0% of
total population in the Vancouver C.M.A. Although there is no statistical data to
back up, it is safe to assume that in 1992 the Chinese popular= is approwhing
18-19%.
Of wecia) interest is the brute of Richmond: in 1986, the Chinese
population rq=mtad 5.8% of total population in rids z= according to rarying
3ourow, dic percentage today could go as high as 21
Profile of first generation Chinese re"ft in the Lower Mainland area, 'LS averap
age 32-34 years, middle class, post-secondary educted.
Their brands of choice am Madboro, Rothmans and Thanhill
3. 7bere is no evidence of 555 arriving in Cal-da from the Par East.
Sbould you require additional information, please do not hesitate to call m& I shall be in the
office Thursfty and Friday-this week, Om on B.O.P. =ining from Much 30 to April 10, in
B-4 conference room.
:dr
cz@
cc: Ed Maling
ON
LA
-4
(A
Ln
BATCo document for Province of BritiSh Columbia 20 April 1999