SMOKING AM HEALTH
STRATEGIES
1. The use ia Drc~-,ucr developmeat of tests
relating to physical
properties of smoke should be strongly encouzaged
inn Group
laborator4 eS.
2. Research izto aad ;--evelopzent of new products
is tte key
strategy to sc---v-iag the smoki-ag and health
problem. To
this end B-A.T. will woric iz- this field with any
g--OUD
having the sa--e obl~ectives order to further the
izteresrs
of its consumers.
3. B-A.T. will co-c-cezate wf*t~-, saiec-.ed
su-Dolie--s who aze
deve,oD- suc-c-titut-e s--okizz materials.
4. B-A.T. 's main rese----Cn --ffo---.-= ai=ed at
will Concq:ItrS-.e on:-
i. cigarette
.7 -
of toloacco
Batf--alke
-'tu Is.
=-t-- -~=- nate=ia-
S
w,-;-I-i co=--ertto--s. B-A.T. w-~:.I alwa7s ai=
to
get tar and n---ot-4-e Seoarared lin tlie m-i-nds
of the
authorities aad of the -jubliz. -1-7 publis"ned
tables should
be cc-=--*le4 b- a labcratc=7- ent of a::7 membez-
of tae
i--dus---Y. Publica-;-ior- c' brands in
alihabet-ical o=---:er is
preferable to r=-king b-Y
6. Al'", Com-oanies -=:iould have a-,r---2.able at
least one acceptable
brand wbic*-- would be favourab!7 placed in ar-y
league ta:ble
ttougil not necessarily at the bottom. A filter
ve--sion of
a particulaz brand should allways show a lower tar
and
nicotine level than the plair version.
7. To encouraSe research on the susceptible sub
group hypothesis.
8. Combustion studies will be continued at
Southampton :Ln an-
attemut to control both CO a--d Dolyc7clic
a-romatics.
9. Product development work on reducing CO in
ciga-rettes by
known means will continue.
C ONTT /......
BATCO document for Province of BritiSh Columbia 29
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...... /CONT - 2 -
10. Wherever possible, B-A.T. Co=an~.es should
seek to exercise
leadership A-thin the industry on the question of
smoking
and health in the cou-nt2:7 in which it operates
and.seek to
influence the industry to adopt the B-A.T.
approach to the
smoking and health issue.
11. B-A.T. will investigate and stim-u-'ate the
develonment of
to
alternatives ',4cor--ne agni-St t'--e possibility
of nicotine
being indicted.
12. Research on rhe ne=-ce.-;.ved benefi-.2 of
smoking should be
continued.
13. We should continue to DersuaEe medical and
Government o-DInion
that tobacco products 1(modif-i-ad as may fror-
ti~me to t=*-e be
requized by Government health autnorlties as
knowledge
increases) pez-fo= a useful and lb~enef'iciall
social
14 . Biological -jer ci5rarette rather than
specific
acti,,--ty of condensate, is accSs' cea~ as a
basis for work or-
alrernative s=okin~; zaterials. "I-Iot'-- tobacco
are- =on--I'obac--o.
15. Companies s-*--.ul-"-' be well info=ed on
Gover---ent att-6-tudes
~ SM01- n, and forewa~:,=ed ar---' alez' to
li-ke!7
Gover=ent ac-;ic::. lciow-~e,--;zeable about I
tentions and z,-- e 'L.M-- luence and Zi'=ificance
of anti-
smoking gz-o,.:-, s.
I Ez . We should =eZist. a-- -'a-- as the by
Gover-"=enr ma:ci--u-- levelz for taz:-.
a,--d.:i--CoT;--3. a
t a act- o:: w-
_ov?=en IS detez-ed 7o zake 'sh- oa I d
S=Iva to L-ra t,
he levels fixe'i S*;;-'-'--*ci-eMr7-'- to Cover
the majorirT of brands on t'na =--ket. I'
necessar---, we
should poi-,z out th-at a reduction o~ nico
t-i-e below a level-
satisfactor.--~- to tiae consumez lead to
--:-cz-easec~ per
capita consu::rptioz.
-17. If Gover-n--e=7s i=S~s~ on wa---i-.-
notices o= jacks th-e
wording should make clear that it e-manates '-om a
Government
source.
18. Warning notices in advertising should be
resisted as long
as possible.
19. At the R & D level we should be prepared
with-products to
meet a gas phase league table situation.
20. We should i-'luenca medical and Government
opinion and get
each group ~a accept some responsibility for
helping to
solve what Is see-- to be a inajor -oublic health
problem
rather than putti--E; all the onus on the
Industry.
U-4
CO CD
NT/ ......
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BATCo document for Province of BritiSh Columbia 29
October 1999


...... ICONT 3 -
21. We should enter im-to dialogue wi-z!i medicall
authorities
and Government denartments on t---e possibility of
developin,=-
modified products acceptable to ~he consumer and
rectmmende-
by medical authorities as being - :kely to be less
ha-rmful.
22. A distinction must be d-ra,..,,n at tv'--e
outset berween those
comoanies in whose countries the issue is not yet
a live
one ' and comDarlies who are alrea-47 hav-ing to
deal with -he
nroblem in same deg--ee. it is =0V suggested that
those
1.1e first category should do any-thning to
initiate action
ir the matter, but they sliould, nevertheless,
prepa-re kie
themselves to act as suggested ":--=-.er in- this
paper shoula-
the matte's become live. -~t
in those countries where the ind-.~stry is
carrying out o--
sponsoring health research, it s*--ould keeD the
medic
t al.
authorities fully informed. and we-come their
col1aborat:.'j=1C~di'r'CN"
and views. LZ should a-so mak= '-own to them the
extem-,
of the researc'-- e-l~'fo---' =' other
:!Ount--ies.
In CCU-n-r4es wne-e t'-= loc.' ' -*d-.:-:2-C:'7
has not yet sponsc=le-
resea=c~. it s'--o-uld Drovii-Tthe ajDro'Dziate
health
a 't
abc----, -ina-Ust-Y researcn I=
0 ~-er countries.
Pablic Relations a-, :-'-2b w-1-, r sul 1:
e ar f
aad co---=~.zat--- tuo c=::ez--ed `oaz=4 li=e"
to ques
11 tions =ost tc ar-z.-==- -:~azticulari-, or-
causa-lion.
-:-o a =-ocd on '-r t'-e G=ouj'= c,;,; en~-;
To bu
~-eseazch.
Should goverr-ents wis'. to cont--:- t.L-e
act-i'vities of th-~
7.
robacco indusr--7 b- le-gislazion. :.-., would be
preferable fo-r
this o be ac~-"eved by t!za plac--'-Z-of tobacco
umdez exist4ng
mullti-oroduct consumer t)rctec'cl-oz -,exislation
rather tha:--
und-az a sepa-rate Tobacco Act. Z~ tobacco were to
be placed
under a Food and Drug law, ~lass--i cation of
tobacco undez
1--1T-e, but classification
the food section would be accept t_-_
of tobacco as a d.-,.g should be avoided at all
costs.
26. If a-n7 company were asked what it7 attitude
would be if
marijuana were legalized, it, shci:ld answer that
this was a
hypothetical question and it see=ad highly
doubtful, on
present evidence, that any Gover=entu would ever
legalize
it.
Can/ ......
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BATCO document for Province of BritiSh Columbia 29
October 1999


...... ICONT - 4 -
2 ?. Easting policy that pure nicotine should not
be added
by us or our suppliers to any smoking material was
confirmed, although tobacco extract contaimIng
niaotize
could be added.
28. The Group's no=al iaternal controls ir,
addition to
statutory requirements on the use of fumigants,
should
continue.
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BATCo document for Province of British Columbia 29
October 1999