k4 l
77,~
SMOK---'VG AND HEALM
ASSTU-ITTIONS
1. The asscciat~on oF smok4ng with var4ous
diseases will
continue to be a "ajol to t*--e tobacco industry.
2. There w:.2.1 be no sudden scientific solution
in t~ae
foreseeable futt=e.
3- It is L:zl!.ke;y ttat theze will be a single
product
7
design solutlon.
4. Consume--s will continue to expect zhe industry
to mitigate
any har_-ful e-f-fects its -Droducts ma:,-, have.
The che-4cal in-Austry will cont:Lnue to take some
interest
121i tobacco s-cbstit--Utes.
I -. i s Lzz-- -- J k e -, y t- 1-- a t t 'I-- e
z- -3 w i 11 b a s uc _4 e _n o w _-, e d 8- e
a--,-:
medical nadvice available before the ene- of 1975
to enable
Positive act_~on to .be 13suea _i- rela-~-_:on to
tobacco Sul.ostitutes.
7. It will not be DcsSible to conf-i----r
con-,:-==-=-
ac~epta=-:-? of tcbacco S--:':)st4_-,;utes *Lntil
they h_ave been on
sale fcz at leazz a yes.-_
I wi- 1 - -a be cozisiiared b~ doe-z-)rs to be
Ti c o tin -z . ~._ cont~ue .
1-s hazmful -.c the o--.' =scars t!aS_r1 'Ca=.
9. Carbon zsn-o-_,:~.de will become increas-Lip-17
rec-`eJ as a
serious ~iealth hazard f= smokers.
10. Wit-out Lnhalati-on ci.-_--ette smoking will
present ne.-Ifg-n-e
health z-_-'sks.
11. Man will continue to use
psycho-pharmacoloSical aids,
includiza~ cigarettes.
12. Smoking will beco=e an Lacreasingly
unacceptable social
habit.
-13. On legal grounds alone, it will continue to
be to the
industr-,:-'s advantage not to make explicit
health claims.
1 L. The industry will make increasingly
compet-Lti-.re use of
productS for which health claims are i=l-Jed.
L14
CD
CONT/ ......
Q_D
BATCo document for Province of BritiSh Columbia 29
October 1999


...... /COITT - 2 -
15. Reduction in b:Lological activity per
cigaxette (rather
than specific activity) will continue to be
accepted by
doc-cors as desirable.
16. Passive smokiza~ will become more i=po:7taat.
as an issue.
17. Ant-4-smoking restrictions, legal or
voluntary, will
ncrease.
18. There w411 be "no valid evidence that current
ci3arette
advertisiag 3_zczeases total consumption.
19. Smo_klng during preFnanc.-, will become =ore
--;--Dorl,;ant as an
issue.
20. There will eve-=ua-117 be publication of tar
and nicotine
J_~ozmation -more countries and publicatlon maj-
also
include the gas t)aase.
2-1. ~cdifications to the product will have mo=s
credibil-
:-or t'2e consu==-z if he_~--th a-_ithoritie5 are
seen to have
been involved.
:--e 'adustry ma1ce Jnczeas-- use of -"--e
smok_J-;: and
nes--th s-ituati3n for mark-e-~;:.ng pur7poses-
2 'r""e robacco _inz"_~S`Ury W be bette" az-z 7z;
defend itSelf
-:,o-- attacks 11-7, opponemtS of S=okiziz --if
presem-,Z a
front.
2 ~_ The_-e will be continue,'- aff=tS by
Pliiiii-n ",arriz to
the in-d-4stz-7. tcwar-d= more '_-greslve
apprJaca.
health autiioz_ U 'd L. =,5
2 ~~. The ~,~iewS of medic;il A-~ -~tia4 (i-cl
zmc=a i-q Gover=_-ent ser-74ce) -influence
Goverr=en-:
ac7loa asainst the industry.
Z5. An _4-_~~lexible LM-dustz-j- at-z;itludle,
resultizgl :La challenging
,;=e validity of all the evidence against
s::ok:Lng,
create hostil_J~~Y for the industry among
intelligent and
fair-minded people.
27. Managers in Co-.menies, and particulaxly No.
Is, wil' be
asked questions about t1ae smoki-ag and health
issue.
28. The industry will continue to be critcised for
spend.~
=Uc:i more on advertising than on health research.
2 c'~. VoLintary concessions by t!ie industry will
not -prevent'
concessions being demanded.
CD
CD
BATCo document for Province of BritiSh Columbia 29
October 1999