1983 SMOKING BEHAVIOR CONFERENCE: OVERVIEW
The 1983 Smoking Behavior Conference was intended
to accomplish
two major objectives:
1) To review and discuss smoking behavior research
from both
within and outside the Organization.
2) To ensure a comprehensive coordinated program
of future work
which addresses our research needs, with
particular attention
to commercial/product development implications of
our research.
The Conference, by and large, accomplished these
objectives.
Attached are the Conference agenda. attendee list,
materials
presented at the Conference, and chairpersons'
summaries of key
presentation and discussion points.
It must be noted that this Conference did not
produce a clear idea
of how to use smoking behavior measurements to
design more acceptable
products. However, it was agreed that smoking
behavior effort should
continue, with this longer term goal in mind as
well as more immediate
purposes, such as addressing basic research
questions, keeping pace
with or ahead of competitive efforts, maintaining
defensive
capability, etc.
Further, it was recognized that the overall
research program
should be in the interest of all of BAT, but that
some elements might
be of unique Interest or benefit to a. single
company or market.
Canada offered to host the next Conference, a
joint R&D marketing
meeting in late summer, 1984.
W. H. Deines
WHD/svp
1626a CID
NJ
BATCO document for Province of British Columbia 8
November 1999